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Content Engineering

Structured Content Architectures, Design Tokens & Automated Git Pipelines

End-to-end consulting for scalable digital content operations. From formal Zod schemas and omnichannel syndication to multi-format design systems and automated Astro CI/CD pipelines.

Modern Content Architecture for High-Performance Publishing

Modern digital communication demands speed, brand consistency, and operational resilience across diverse channels. Legacy content management systems and manual publishing bottlenecks drain engineering resources, invite database vulnerabilities, and dilute brand equity.

My Content Engineering consulting practice establishes structured, automated publishing architectures founded on modern web standards, reusable design tokens, and Git-driven workflows across five composable modules:

  1. Content Modeling: Designing formal Zod content schemas, typed collections, topic taxonomies, and entity-relationship models that eliminate unstructured text blobs.
  2. Channel Architecture: Architecting omnichannel “Create Once, Publish Everywhere” (COPE) syndication models connecting canonical web articles to LinkedIn carousels, documentation guides, and video walkthroughs.
  3. Design Systems: Engineering unified design tokens, component kits, and multi-format social templates (1:1, 16:9, 4:5) for unmistakable brand recognition.
  4. Publishing Pipelines: Building blazing-fast static-site engines (Astro / MDX), programmatic asset compilers (WebP/AVIF), and zero-downtime Git CI/CD deployments.
  5. Semantic Optimization: Implementing rich Schema.org JSON-LD microdata, automated LLM context manifests (content-manifest.json), XML sitemaps, and knowledge graph discoverability.

📦Available Service Modules

Each service module represents a concrete building block that can be booked individually or combined into a comprehensive custom package.

Dr. Georg Hackenberg definiert TypeScript- und Zod-Datenschemata am Bildschirm im Büro am FH OÖ Campus Wels

Content Modeling

Structured Schemas, Typed Collections & Taxonomies

Designing formal Zod content schemas, type-safe content collections, entity-relationship models, and controlled topic taxonomies that eliminate unstructured text blobs.

⏱️ 2 - 4 Weeks⚡ Engineering Sprints📍 Remote / Hybrid
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Dr. Georg Hackenberg erläutert das Hub-and-Spoke-Syndikationsmodell von Astro Core Content zu Web, RSS, LinkedIn und Headless-APIs

Channel Architecture

Omnichannel Syndication & Hub-and-Spoke Workflows

Architecting 'Create Once, Publish Everywhere' (COPE) syndication pipelines connecting canonical web documentation with LinkedIn carousels, video walkthroughs, and developer hubs.

⏱️ 2 - 4 Weeks⚡ Strategic Sprints📍 Remote / Hybrid
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Dr. Georg Hackenberg präsentiert Design-Tokens, Farbpaletten, Typografieskalen und modulare UI-Komponenten auf einer Leinwand

Design Systems

Design Tokens, Component Kits & Social Templates

Engineering unified design tokens, component kits, and multi-format social templates (1:1, 16:9, 4:5) for unmistakable brand recognition across web and social media.

⏱️ 3 - 5 Weeks⚡ Design Sprints📍 Collaborative
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Dr. Georg Hackenberg überwacht am Breitbildmonitor im Home Office Almtal automatisierte GitHub-Actions-Pipelines mit 100/100 Lighthouse-Score

Publishing Pipelines

Astro/MDX Static Engines, Programmatic Assets & CI/CD

Engineering blazing-fast static-site architectures with Astro and MDX, programmatic asset rendering (WebP/AVIF), automated sitemaps, and zero-downtime Git CI/CD delivery.

⏱️ 2 - 4 Weeks⚡ Engineering Sprints📍 Remote / On-site
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Dr. Georg Hackenberg überprüft semantische Wissensgraphen, llms.txt und OpenGraph-Vorschauen am Bildschirm im Almtal Home Office

Semantic Optimization

Schema.org Microdata, Knowledge Graphs & AI Discovery

Engineering structured Schema.org JSON-LD microdata, automated LLM context manifests (content-manifest.json), XML sitemaps, and knowledge graph discoverability for modern search engines and AI agents.

⏱️ 2 - 4 Weeks⚡ Engineering Sprints📍 Remote / Hybrid
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Start a Conversation

Write directly to discuss custom setups, corporate workshops, strategic advisory, or media publishing.

Contact & Booking Inquiry

Send an email request to

georg.hackenberg@fh-wels.at

Typically responding within 2 business days.

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